Embassy Suites Manhattan Takeover
Nestled in the heart of Midtown, the 39 story hotel features studio suites, spectacular views of the Empire State building, on-site bars, including the incredible SkyLawn mid-level rooftop bar for dining, drinks, and events. The hotel had not yet met its potential as the only Embassy Suites in Manhattan. In order to meet proforma targets, the previous management company took more group business than was necessary, which caused displacement over high demand dates.
As part of the takeover of the Embassy Suites New York Manhattan Times Square, Remington Hotels quickly identified the potential return by having an onsite revenue manager solely dedicated to this key property. By having a revenue manager on site, the hotel has been able to strategically place group business over need dates, grow corporate transient production by 53%, and achieve the TTM RPI underwriting goal within the first nine months.